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Marketing Management Courses in India

Marketing Management Courses in India

In this article we will provide complete information about marketing management courses. After passing the examination of 10 + 2, Specialization can be selected in the field of Marketing Management.

After 10 + 2 levels, there are 2 types of courses in which you can take admission. First is known as diploma course while other undergraduate courses are known. The time involved in the end of the primary inter course in these two is special.

Let’s take a look at different courses of marketing management.

Diploma in Marketing Management

Diploma in Marketing Management focuses on providing knowledge and skills of basic level related to marketing domain. This course is 1 year.

Undergraduate Courses in Marketing Management

Undergraduate courses are known as BA / BBA (Marketing Management) in Marketing Management. BBA degree is provided by private colleges and universities, while BA degree is usually provided under courses organized by State Universities like Delhi Universities. The duration of this courage is 3 years.

Post Graduate Courses in Marketing Management

Post Graduate Course in Marketing Management is known as MBA / MA in Marketing. Generally, Specialization is offered in Marketing Management in the second year of MBA Courses. Some MBA Institutes also provide full courses in the marketing field. The period of postgraduate courses is 2 years.

Doctoral Course in Marketing Management

Doctorate courses are known as PhD in Marketing Management. Such significant topic is selected for research while doing PhD in Marketing Management, with the help of help, unprecedented contributions to Academy and Industry. The duration of the doctoral course is usually 3-4 years. But it may vary depending on the timeline allocated by the University / Research Guide.

Entrance Examination to take admission in Marketing Management Courses in India
Entrance Examination is the entrance to enter the college / institute of your choice. Most of the Institute Entrance examines admission in different courses only on the basis of index. Therefore, the entire information of the entrance exam at each level must be students.

Diploma level

The entrance exam for admission in the diploma level courage is organized separately by each state. The state’s entrance examination will be given to the state where the student wants to give student courses.

Post Graduate Level

  • DU jet
  • IPMAT 2018
  • NPAT 2018
  • Symbiosis Entrance Exam (SET)
  • AIMA UGAT 2018

Post graduate

  • CAT (Common Admission Test)
  • AIMA-Matt (Management Aptud Test)
  • XAT (Xavier Aptitude Test)
  • IIFT (Indian Institute of Foreign Trade)
  • SNAP (Symbiosis National Aptitude Test)
  • NMAT by GMAC
  • CMAT (Common Management Admission Test)
  • IBSAT (IBS Aptitude Test)
  • MICAT (MICA Admission Test)
  • MAH – MBA / MMS CET (Maharashtra MBA Common Entrance Test)
  • Doctoral course

Research Management Aptitude Test R-Matt

Symbiosis University PhD Entrance Examination


  • XIMB-RAT (Research Aptud Test)
  • IIT Delhi PhD Admission Test
  • Faculty of Management Studies (FMS), Delhi University PhD Entrance Test
  • Aligarh Muslim University PhD Entrance Exam
  • Indira Gandhi National Open University (IGNOU) Entrance Exam

All Special Bigjection Subjects to Offer Marketing Management Graduates in India

Efforts are attempted to prepare such candidates who have a good information about the market under various sparlajjation subjections in the marketing domain, which every industry is ready to give a job here. All the spectral creation subjects Marketing domains are taught –

These specializations are widely taught in marketing institutions. Choose your niche in these domains and create experts:

Consumer wiawear

This course puts light on psychological, emotional and physical factors and it inspire consumer to buy consumer goods and services. The purpose of this topic is to provide technical knowledge that enhances understanding about consumer approach and behavior.

Digital marketing

This is the latest topic which is being given priority by almost all institutions nowadays. It provides a detailed understanding of topics such as social media marketing, search engine marketing (SEM) and content marketing to increase business and brand visibility in online media. Does

Marketing Research

The main base of the marketing management is to increase the skills that helps to collect, analyze and then interpret information that can be used to meet the demands of consumers or industries to meet the demands of consumers or industries.

Rural Management

To make infiltration and profits in rural and remote areas, tracing obsolete market space is a challenging task. Thus, the objective of this topic is to provide an understanding of the nuances involved in tapping rural markets and bring maximum revenue from those areas.

Retail marketing

Retail marketing works perfectly to provide a detailed overview of the organized retail scenario of our economy. The purpose of this topic is to change the organized retail field which does not contribute to the gross domestic product. It opens many doors to develop various retail models and new development in the field of retail around the world.

Top Indian Institutes to Make Marketing Management Courses
There are many institutes that specialize in the field of marketing. But due to its State of Art Infrastructure, Placement Service, Qualified Faculty and Research Work, there is plenty of demand for many institutes.

Name of some Top Institutes on the basis of NIRF ranking organized by MHRD every year on the basis of the above mentioned standards

serial number             Institute                      Location

1 Indian Institute of Management Ahmedabad

2 Indian Institute of Management Bangalore

3 Indian Institute of Management Calcutta

4 Indian Institute of Management Lucknow

5 Indian Institute of Technology Bombay

6 Indian Institute of Management Kozhikode

7 Indian Institute of Technology Kharagpur

8 Indian Institute of Technology Delhi

9 Indian Institute of Technology Roorkee

10 Labor Relations Institute Jamshedpur

Marketing manager in India apply in these top companies

There is always a golden opportunity to work in large brand companies near Marketing Professionals. As their experience increases, the opportunity to work in the big brand is equally available. There are some companies in Bharat that experienced and professionally smart marketing managers give jobs without any condition. Some of them have been described below, in which the candidates who make marketing management by expecting their career’s golden development can make the path of their career easier.

  • Bharti Airtel
  • Hindustan Unilever
  • Sony India
  • PepsiCo
  • Vodafone PLC
  • Tata Motors
  • Hero Motor Corp
  • LIC
  • Colgate palmolive
  • Maruti Industry
  • Nestle
  • Mahindra and Mahindra
  • Laworial india
  • Volkswagen
  • Johnson and johnson

Marketing Management Courses Career Scope in India

Creating a career in the field of Marketing Management is not a difficult task. After taking admission in the desired courses, students need to do only a few skills which students can achieve a little hard. Markets give more importance to candidates with good communication skill so that they can easily affect their own customers.

Let’s take a look at popular job profiles and pay prospects to be offered to professionals offered in various institutions.

Salary is an important parameter of anyone’s career development. Along with the experience in the marketing domain, there is a broad increase in salaries. As the experience increases, the salary also increases.

Details of salaries given to Marketing Management Graduates Normally:

Level in Organization                 Salary (INR Million)

Entry-level 2 – 10

Mid career 3.5 – 12

Experienced 4 – 15

Late career 6 – 25


Marketing Manager’s Job Roll in India

Marketing manager contributes its important contribution to every product or service. He acts as a significant link in various fields of manufacturing and finance and tries to meet the different needs of the customers. Marketing Managers ensure that any product is ready to ensure whether the actual product meet the needs of the customers. Similarly, by designing effective pricing policies and distribution networks according to the expectations of its customers, the role of marketing manager is very important in meeting the demands of customers. Marketing Managers strive to get your company continuously. Therefore, in this article we are presenting detailed information for you about marketing management in India.

Eligible to take admission in Marketing Management Courses

The entry process may be an interesting process and if a student is not aware of the basic information related to it, then it would be a bit difficult to take admission in any good or your favorite college. For this, he should keep adequate information about the Eligible Criteria and Entrance Examination for admission in college so that they do not have to face some kind of trouble at the time of admission.

Diploma level

The candidate interested in the diploma program should have a minimum 50 percent marks in 10 + 2. Students of any stream can apply for these courses last day or before the entrance exam.


For undergraduate courses, students must have minimum 50 percent marks in 10 + 2. After this, students need to be present for the entrance examination of the concerned University or Institute in which they want to apply.

Post Graduate Courses

For Post Graduate Courses, the candidate should have an undergraduate degree with a minimum 50 percent marks from a recognized university or college. After this, they need to be present for the entrance examination of the concerned University or Institute in which he wants to apply.

Doctoral course

To earn a doctorate degree, the candidate should be postgraduate with at least 50 percent marks from a recognized university or college. After this, the candidate is present for the entrance examination of the concerned university or institute in which he wants to apply. Need to be.

Major Job Profiles for Marketing Management Graduates

A lot of jobs available in the market for a marketing management graduate. In every industry or profession, there is a need for marketing manager for the promotion of product and service. Which business is not possible without marketing manager.

Below is the details of some popular job profiles that can be received after receiving the degree in the marketing domain –

  • Marketing manager
  • Marketing Research Analyst
  • Advertising and promotion manager
  • Social Media Manager
  • Product / Brand Manager
  • Media planner
  • Sales manager
  • Public Relations Specialist
  • Meeting / Event Planner
  • Marketing Coordinator
  • Customer Service Representative
  • Sales Repositionative

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